Transition to Omnichannel Direct Sales
Let us take a look in more detail about some of the changes accompanying omni-channel direct sales and what it might mean for the OEMs and their networks.
How easy is to jump to an Agency Model?
How does an OEM move from the existing margin model to an agency model?
How ‘Online’ Becomes ‘Ecommerce’
There have been loads of articles in the automotive media about online car sales and lots of views and some conflicting opinions. In this article, we wanted to provide a hypothetical case study where cars are sold through the omnichannel direct sales model.
The Machine by Justin Roff-Marsh
The book argues that the traditional sales model and sales process, so prevalent in so many businesses not least the automotive sector, is just not fit for purpose.
Brick v Clicks
What’s better; bricks or clicks? What I mean by bricks or clicks, is, of course, ‘traditional’ shops, or online options
When Cash Isn’t King
It is interesting to see changes in the way we do things on a daily basis due to the Coronavirus.
To Hire or Not to Hire?
Getting an external experienced and skilled Project Manager on board always triggers debate within organisations – to hire or not to hire?
When Ecommerce Isn’t Ecommerce
Tesla isn’t the only manufacturer in the UK that claims to offer online sales – indeed several have had their own ‘ecommerce’ solutions live in the UK for quite some time.